Creative Visionary

I’m all about bringing ideas to life with a creative touch, whether it’s through designing products, crafting unique characters, or building engaging websites. I love turning visions into reality and making things that truly stand out!

As a musician and designer, I couldn’t be more excited to hear about the relaunch of one of Nike’s most unique collaborations—the Air Max 1 “Grand Piano.”
Since its first debut in 2009, this sneaker has stood out as a symbol of creativity and style. Created in partnership with Taiwan’s only Nike Tier Zero retailer, PHANTACi, and the visionary minds of Ric and Jay Chou, it perfectly captures the fusion of musical inspiration and sneaker design.
When I heard about the return of the Grand Piano sneakers, my passion for piano and design sparked instantly! I imagined the piano lid opening in the Nike logo and brought that vision to life in this poster.
The slogan I came up with, “Go Forte or Piano. It’s Grand Piano. Just Do It,” is one of my personal favorites, merging musical inspiration with Nike’s iconic ethos.

“This is an unofficial concept”

Jumanji has been a favorite of mine since childhood, and getting the chance to bring this iconic game to life was a dream come true. I poured my passion into every detail, from design to gameplay, 3D modeling, prototyping, and commercials, to create something that truly captured the magic I’ve loved for so long. I’m proud to say that this project earned me an award, making the experience even more rewarding.

I designed and developed an application to simplify the ordering process for promotional pens for brands and companies. The app enables users to easily select their preferred pen and customize individual parts such as the clip, body, and grip in a variety of colors and finishes. Each customized element is assigned a unique code, allowing for precise tracking and management of every order. This approach makes it easy for customers to create fully personalized promotional items while streamlining the entire ordering process.

Curiosity drives growth—whether it’s advancing your career, honing your skills, or finding new opportunities in life. True creativity and innovation go beyond the tools; they come from embracing the process, exploring fresh ideas, and finding joy in what you do. Stay curious, keep learning, and enjoy the journey! I’ve crafted many innovative elements for websites and applications, bringing creativity and functionality together.

Creating BooBoo the Bird and TiTi the Tern was a labor of love, driven by the belief that character design and storytelling should be done with care and purpose. It’s all about having a vision and using these stories to teach meaningful lessons, especially for children, in a way that’s both engaging and impactful. I’m thrilled that these characters and their adventures are now available on Amazon!

I’ve had the opportunity to work on several interior design projects as a 3D modeler and visualizer, and let me tell you, from sketch to post-production, the process is something I truly enjoy. There’s something special about diving into Persian architectural details, my absolute favorite part! It’s where I get to bring more innovative scenes into my video production projects. Working side by side with professional architects has also given me a deeper insight into the shapes and forms that surround our everyday environments. Whether I’m using 3ds Max or Cinema 4D, each project feels like an exciting new challenge that lets me push the creative boundaries even further.

When I design websites, my focus is on reflecting the brand’s identity and visual style in every detail, ensuring the site not only looks great but also helps the product or brand stand out in the market. For example, one of my recent projects was designing a website for a Canadian cosmetics brand called Royalegel. I crafted the site to capture the brand’s luxurious feel and unique identity, making sure it resonated with their audience and elevated the brand’s presence online.

Have a look: Royale Gel Website

In my work on brand identity, I focus on creating a cohesive and memorable visual experience that extends across all platforms and products. I’ve developed comprehensive brand books for successful brands, including the Canadian company Canco Canada, ensuring visual consistency in everything from logos and color schemes to typography and imagery. Additionally, I specialize in designing holograms, anti-counterfeiting measures, and security features that not only protect the brand but also enhance its authenticity and trustworthiness. This holistic approach helps build a strong, recognizable brand that stands out in the market.

Additionally, I designed a showcase website and a distributors portal, which significantly enhanced the ordering and sales process by providing distributors with easy access to product information, ordering tools, and real-time updates, ensuring a more streamlined and effective workflow.

Canco Canada E-Commerce

Canco Canada Website

Designing an e-commerce website involves creating a user-friendly experience that aligns with the brand’s identity while making the shopping process smooth and efficient. For the Canadian brand Canco Canada, I developed a comprehensive e-commerce platform specifically tailored for the Middle East market. This platform not only beautifully showcases their products but also caters to the unique preferences and needs of this region. 

 

When I worked on Safir Stationery’s brand identity, my goal was to create a unified and distinctive visual experience that resonates across all platforms and products. I developed detailed brand guidelines in both Farsi and English to ensure that every aspect of their visual identity, from logos and color palettes to typography and imagery was consistently applied. This meticulous approach to maintaining brand coherence has helped Safir establish a strong and recognizable presence, allowing it to stand out in a competitive marketplace.

I’ve had the pleasure of designing a wide range of characters for 2D animations, books, and brands. Each character is crafted with care to bring out their unique personality and story, whether they’re the star of an animated series or the face of a brand. It’s all about creating characters that resonate and leave a lasting impression.

I’ve designed a few websites for medical brands like Zoyamed, creating user-friendly and visually appealing websites that reflect the brand’s professionalism and trustworthiness. I also designed the site in multiple languages to cater to a broader audience, ensuring accessibility and a seamless experience for users from different regions.

Have a look: Zoyamed Website

I had the opportunity to design a website for Orthodontist Dr. Jamshidi, focusing on both functionality and user experience. The site not only highlights the services provided but also includes an easy-to-use online reservation system, allowing patients to book appointments seamlessly. This design approach ensures a smooth and accessible experience for all visitors.

Have a look: Dr. Jamshidi Website

I’ve designed signage and wayfinding systems for a variety of industries, focusing on making navigation clear and efficient. Wayfinding is all about guiding people through spaces with easy-to-read, well-placed signs that help them find their way. Following key standards, like ensuring good legibility, using strong color contrasts, and keeping symbols and typography consistent, is crucial. My goal is always to create designs that are both functional and visually appealing, making navigation as smooth as possible.

© 2024 Ali Parsa. All rights reserved.